Twitter is a great tool that allows you to connect with millions of people around the world. You can promote your library’s holiday hours, upcoming teen events, new exhibits, or whenever you are offering free classes. It can also be a powerful tool to connect with local businesses, organizations, and individuals in your community.
If your library partners with local organizations such as the Humane Society, YMCA, or Boy/Girl Scouts, twitter can be an outlet to support those partnerships. This can also help open the door to new collaboration opportunities. Building conversations via twitter can help connect your message with others in the community.
Here are a few things to remember:
- When composing a tweet, keep it conversational.
- Share something people can take with them, like a link or photo.
- You can ask a question and respond to patron inquiries.
- Update often because you don’t want your page to be stale.
Check out the State College of Florida Libraries @SCFlibraries
Here are a few examples of people in the community and Florida organizations you can follow:
- local hospitals
- county government
- government officials
- newspaper editors
- county or local newspaper
- free newspapers (i.e creative loafing or TBT)
- local film associations
- town or city guides
- Florida Trend
- local ministries
- early learning coalition
- big brother/big sister
- Department of Children and Families
- Schools / Colleges in the area
- government -economic development
- aquariums or zoos in the area
- local cafe’s or restaurants
- news stations
- local athletic clubs (biking, running)
- girl scouts/ boy scouts
- radio stations (big names and local)
- festivals in the area (art or music)
- local organizations for advocacy, leadership, marketing, or economic growth
- public broadcasting
- community leaders
- emergency preparedness companies/ government
- agriculture industry
- local hotels
- extension counterpart
- community radio
- community groups (planters, knitters, etc)
- habitat for humanity in the county
- chamber of commerce